Category: E-Commerce Advertising; Campaign Management; Automation & Technology
Ad Badger is an Amazon PPC management platform that automates bid optimization and keyword management for sellers and agencies. The software uses a proprietary algorithm to make daily bid adjustments based on conversion data, and scans campaigns to identify and add negative keywords automatically.
The platform includes bid optimization tools, negative keyword automation, account navigation, and positive keyword discovery. Ad Badger offers management services and coaching for Amazon PPC, and operates on a flat monthly fee model with a 30-day trial period.
Proprietary algorithm analyzes conversion data and makes daily micro bid adjustments to hit target ACOS goals.
Scans six months of campaign data to identify inefficient keywords and automatically adds them as negatives.
Offers hands-on campaign management and coaching services for sellers alongside the software platform.
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