Category: E-Commerce Advertising; Paid Advertising; Data & Analytics
Bluewheel's unified platform manages $500M+ in retail media spend annually, with proprietary tech for cross-RMN reporting and optimization. Services include in-store attribution via receipt scanning, share-of-voice analytics, and AI-driven seasonal bidding. Their team includes ex-Walmart and Amazon retail media executives. Case studies show 30-50% sales lift for CPG brands versus self-managed campaigns.
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